How to Get Covid Relief at McDonald’s with the Birmingham Urban League


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a mcdonalds store sign
McDonald’s is making Covid support easier than ever. Photo via Unsplash

The Birmingham Urban League has teamed up with Thornton Enterprises, McDonald’s, for the Community Pop-Up Tour. This duo is helping Jefferson County residents through the Emergency Rental Assistance Program. Find out how you can get involved.

Community pop-up tour flyer
The Community Pop-Up Tour makes it easy to access support for residents of Jefferson County. Photo via Birmingham Urban League

The Jefferson County Emergency Rental Assistance Program (ERAP) was established last year. It provides Covid relief to residents of Jefferson County outside of Birmingham city limits. The PIU provides rental and utility assistance to qualified applicants. Now, the Birmingham Urban League has partnered with Thornton Enterprises, McDonald’s for a series of community pop-ups. This makes accessing ERAP assistance even easier.

The Community Pop-Up Tour will take place every Wednesday from 1 p.m. to 4 p.m. at Thornton Enterprises McDonald’s stores in Jefferson County. The tour will start on August 11 and end on September 22.

People at the first McDonald's / Birmingham Urban League community pop-up
Left to right: Jerome Crumpton from V94.9. Muriel Bailey of ABC 33/40. Dale Thornton of Thornton Enterprises. William A. Barnes, President and CEO of the Birmingham Urban League. Vincent C. Parker of WBRC Fox 6. Kelli Solomon, Birmingham Urban League vice president of programs and operations. Photo via Twelve21
  • Birmingham Urban League: The aim of the Birmingham Urban League is to ’empower communities and change lives in education, employment, housing and health’. The BUL is also one of the managing bodies of ERAP.
  • Thornton Enterprises will host community pop-ups in their stores. Thornton Enterprises was founded by Larry Thornton as the first black-owned McDonald’s franchisee. He now has seven locations in the Birmingham Underground with his son Dale Thornton.

Local favorites such as Joe Lockett from Joe Lockett’s Show, radio station V 94.9 and What’s going on in Birmingham? will also be part of the Community Pop-Up tour.

Am I eligible?

Rental assistance page
Jefferson County Rental Assistance Program webpage. Photo via Jefferson County
  1. Be a resident of Jefferson County outside of the Birmingham city limits
  2. Have a household income below 80% of the region’s median income
  3. Being at risk of homelessness
  4. Have documentation of financial difficulties
McDonald's neon sign with burger and fries
These local stores help residents in need. Photo via the third portion on Unsplash

Isn’t it great that McDonald’s and the Birmingham Urban League are teaming up to help locals? To share this resource with friends, visit us @BhamNow on Facebook.


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