Posts in category

National media buying


MEXICO CITY (AP) – The science council of the newly politicized Mexican government has reportedly ordered researchers not to publicly criticize the organization and said they must delete all public comments through its press office. The council was already under fire after helping prosecutors attempt to lock 31 academics in a maximum security prison usually …

LAS VEGAS, October 7, 2021 / PRNewswire / – Version 2, an industry leader in advertising and programmatic technologies, appoints Roy Massey as vice president, responsible for media activation for the company. Massey brings over 10 years of leadership in traditional and programmatic media buying. Its expertise includes leading large-scale global agencies, serving national and …

Gabby Petito’s father calls Laundrie family “cowards” During an interview on Dr. Phil McGraw’s show, Gabby Petito’s family said they hoped Brian Laundrie would be found alive. Ms Petito’s father, Joseph Petito, said he wanted Mr Laundrie to see inside a prison cell for the rest of his life. Mr. Laundrie was not charged in …

Pepsi and James Beard Award Winner Chef JJ Johnson Calls on Black Restaurateurs and Other Businesses to Join, Inspire and Reward Consumers who frequent Black-Owned Restaurants on November 6 Posted: October 6, 2021 at 8:16 a.m. CDT|Update: 1 hour ago PURCHASE, NY, October 6, 2021 / PRNewswire / – Today, Pepsi officially announces the very …

Naturally, travel writer Larry Bleiberg was on the road when the pandemic hit. It was early March 2020 and Bleiberg was in Switzerland, taking advantage of the sites while keeping tabs on the news. Then he left for Milan and, after arriving, had a quick reality check. Bleiberg said he was greeted by a man …

When Penn National Gaming (NASDAQ: PENN) announced the acquisition of theScore on August 5, it was pretty clear what the company was hoping to accomplish with the $ 23 billion purchase. The acquisition, paid for with an equal allocation of cash and stock, will boost Penn’s efforts in the mobile sports betting and iGaming market. …

REDWOOD CITY, CA – Fireworks, the abbreviated video platform designed to deliver a live video experience to any website, announced a new partnership with Albertsons Companies (NYSE: ACI). The food and medicine giant is the first U.S. grocer to use the Firework platform to transform its digital offerings, giving online shoppers a community-led experience through …

State media said Pyongyang tested an anti-aircraft missile on Thursday as it continued its carrot-and-stick strategy on sanctions. North Korea fired a newly developed anti-aircraft missile, state media said, the second known test in a week, even as it made overtures of reconciliation to South Korea. The test took place on Thursday, two days after …

Advertising can have a huge impact not only on a brand’s image, but also on people’s lives. Campaigns can enlighten and inform, promote inclusion and awareness, and change habits and minds. There are many prizes created to recognize the creativity of advertisers and the impact they have on audiences, but if these ads are served …

An auction of the Tegna TV station empire has come into question as the company questioned whether a potential sale to a high-profile bidder would face antitrust concerns from US regulators, a learned The Post. The broadcasting giant – which emerged from the Gannett newspaper chain in 2015 as a separate, publicly traded company that …