ABP News is back with its personal finance show – “Fund Ka Funda”. The show aims to provide an in-depth analysis of personal finance to the general public, in a simple yet comprehensive way.
The main thrust of the show is to help the general public manage their personal wealth through information and skills rather than hearsay. Starting May 1, the show airs at 1:30 p.m. every Sunday for 30 minutes.
Mehraj Dube, a seasoned presenter makes a comeback with ‘Fund Ka Funda’. Dube has anchored popular shows like ‘Money Mantra’ and ‘Sabse Bada Rupaiya’ for NDTV channels.
With an ISB MBA, Dube is currently Marketing Manager for ABP Live and Trade Marketing.
Sachin Kumar, Founder and Managing Director of Dhanu Group, said, “In today’s world, financial literacy is a hotly debated topic, and we are pleased to partner with ABP News, as the channel cares about its audience and is constantly trying to raise awareness for their benefit. I am confident that through this show, the general public will benefit immensely as they will be able to connect with investment experts.
Girirajan Murugan, CEO of FundsIndia, said, “I think the ‘Fund Ka Funda’ program would be a great way to educate millions of people at one time. I commend ABP News in its efforts to spread financial literacy and am happy to be part of this step towards creating a more financially literate India.”
ABP News’ “Fund Ka Funda” will welcome special guest, Dhirendra Kumar, CEO of Valueresearchonline.com, during the show. Previously, Kumar was an investment adviser in the news genre, appearing on Star News ‘Fund Ka Funda’ from 2004 to 2010. He also contributes to The Economic Times and Dainik Jagran, as well as publishing financial periodicals and portals of information.
The show’s weekly themes will include stories and short discussions. The show will cover the week’s top investing news and analyze its implications. Key areas of discussion during the show would be upcoming IPOs, the impact of major government decisions on investing, and whether property prices are currently being priced correctly or not. The show aims to be a one-stop destination for all your investment questions.
According to a survey, 330 million people shopped online in 2020. However, only a small fraction of this number of people invest online. ABP News believes that there are a large number of audiences waiting to invest their money in the right place with advice from an authentic source. ABP News’ “Fund Ka Funda” plans to connect with this audience and provide them with valuable information that will help them invest their money in the right place.